IMAX Attempts To Censor Ars Technica

IMAXIn a comical twist of things this weekend, let’s talk about a situation where IMAX didn’t seem to understand what the Streisand Effect is, and why they should probably avoid provoking it. See, the Streisand Effect is simply the phenomenon where an attempt to hide or censor something – especially on the internet – typically has the unintended consequence of publicizing the information more widely. Essentially, it means that when a company gets upset with something that the masses disagree with, they tend to immediately spread the word about that company acting in poor taste. Like right now, with this article.

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